Forward Moves · The Party Food and Drink Guide

November 2026 EDM Templates

Quick Note From Us: Silly season is coming. Work parties, birthdays, Christmas drinks, long lunches, BBQs. Most clients either white-knuckle every event or write off the whole of December. This sequence helps them do neither, using the real numbers in the guide to make smarter choices feel easy.

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Problem-based 4 emails

Subject
Quick quiz before party season
Preview
Answer 4 questions. The third one surprises everyone.
Body
Hey [Client Name],

Pop quiz. No studying needed, just go with your gut.

Which one has more calories?

1. A piña colada, or two gin and tonics?
2. A slice of cheesecake, or a pavlova?
3. A glass of cranberry juice, or a glass of Coke?
4. One jumbo sausage roll, or two party pies?

Got your answers? Scroll down.

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.

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1. Piña colada. Around 216 calories, compared to about 188 for two G&Ts.
2. Cheesecake, at roughly 221 a slice. The pav is around 112.
3. Cranberry juice, by a mile. About 308 calories a glass. Coke is around 109.
4. The sausage roll. One jumbo roll is about 335. Two party pies come in around 260.

How’d you go?

Most people get at least one wrong, and that’s the whole point. You can’t make a good choice at a party if you don’t know what you’re choosing between.

That’s why I’m putting together something to help you get through the next couple of months. More on that soon.

Coach's Name
Subject
The “save up” trap
Preview
Skipping lunch before a party almost always backfires.
Body
Hey [Client Name],

See if this sounds familiar.

You’ve got the work Christmas party tonight. So you skip lunch. Maybe breakfast too. Saving yourself for later, right?

You walk in starving. The sausage rolls come round. You have one before you’ve even put your bag down. Then another. Then a handful of chips while you’re chatting. Then the cheese board.

By the time dinner’s served, you’ve had a full meal standing up, and you didn’t really enjoy any of it.

Here’s the thing. Skipping meals to “save up” sets you up to overeat. Your hunger takes the wheel and your plan goes out the window.

What works better is boring but it works:

- Eat normally through the day
- Get your protein and water in
- Arrive fed, not famished

Then you get to actually pick what you want, instead of eating whatever’s closest.

Coach's Name
Subject
“Well, that’s the week ruined”
Preview
It isn’t. Here’s why.
Body
Hey [Client Name],

Ever had a big night out and woken up thinking, “Well, I’ve blown it now”?

And then that one night turns into a greasy breakfast, a skipped workout, takeaway for dinner, and “I’ll start again Monday.”

The night itself wasn’t the problem. The spiral after it was.

One night is one night. It doesn’t undo weeks of good habits. What undoes progress is calling the whole day, or the whole week, a write-off.

So after your next event, try this:

Drink some water. Have a balanced breakfast. Go for a walk. Then get back to your normal plan at the next meal.

No punishing yourself. No skipping meals to make up for it. Just back to normal.

Coach's Name
Subject
The calories hiding in your glass
Preview
It’s usually not the vodka. It’s what you mix it with.
Body
Hey [Client Name],

Most people think about the alcohol when they’re watching what they drink. Fair enough, alcohol has about 7 calories per gram.

But a lot of the time, the real culprit is the mixer.

A 30mL shot of vodka is about 61 calories. Add 250mL of regular Coke and you’ve got roughly 169 calories in one drink. Make it a double and you’re sitting around 229.

Now swap that same vodka to soda and lime. About 61 calories. Same night, same drink in your hand, a fraction of the calories.

A few other easy swaps:

- Gin and regular tonic (around 94) → gin and zero sugar tonic (around 63)
- Regular lemonade → sugar free lemonade
- Cranberry juice → low sugar cranberry

You don’t have to stop drinking to make progress. Sometimes you just have to change what’s in the other half of the glass.

Coach's Name

Founder-based 4 emails

Subject
I’ll never tell you to skip the party
Preview
Here’s what I’ll tell you instead.
Make it yours: the line in olive italics is optional. Add your own story or habit, or delete it before you send.
Body
Hey [Client Name],

I want to be really clear about something before the silly season kicks off.

I’m never going to tell you to stay home. Or to sit in the corner with a glass of water while everyone else has fun. Or to bring your own Tupperware to a birthday.

That’s not a plan you can stick to. And honestly, it’s not a life worth living either.

[Optional: add a line about your own experience here, e.g. a time you missed out on something because you were too strict, and what you learnt.]

The way I see it, your goals should fit around your life, not the other way round. Christmas parties, birthdays, catch ups with friends, they’re part of it.

So my job isn’t to keep you away from them. It’s to help you walk in with a plan, enjoy yourself, and walk out still feeling good about where you’re heading.

Coach's Name
Subject
Tell me before, not after
Preview
Why I’d rather hear about your party 5 days early.
Body
Hey [Client Name],

Here’s something I wish more clients did.

Tell me about your event before it happens.

Not because I’m going to lecture you. Because when I know a week out, we can actually plan for it. We can adjust your week, sort out what you’ll eat and drink, and take the stress out of it.

When I only hear about it after, all we can do is look back.

Ideally, let me know 3 to 7 days ahead. Just tell me:

- What the event is
- What food and drinks will probably be there
- How you’re feeling about it

It can be as simple as: “Hey, I’ve got a social event coming up, I’ll send through the details so we can make a plan.”

Last minute invite? Still tell me. We’ll keep it realistic.

And if the event’s already done, that’s fine too. Tell me what you ate, drank and how you felt, and we’ll learn from it together.

Coach's Name
Subject
One night, not one week
Preview
Let’s put a party in perspective.
Body
Hey [Client Name],

Quick bit of maths.

If you eat three meals a day, that’s 21 meals a week. One party is one of them. Maybe two if it’s a long one.

So even if that party goes completely off plan, you’ve still got 19 or 20 other meals that week where you’re doing exactly what you set out to do.

That’s why I care so much more about what you do the morning after than what you do on the night.

The clients who make real progress over Christmas aren’t the ones who are perfect at every event. They’re the ones who stop at the first slip, get back on track at the next meal, and don’t let one night become a lost fortnight.

Progress doesn’t need perfect. It needs you to keep showing up.

Coach's Name
Subject
What I actually do at a party
Preview
No rules. Just a few habits that make it easy.
Make it yours: the line in olive italics is optional. Add your own story or habit, or delete it before you send.
Body
Hey [Client Name],

People sometimes ask what I eat when I go out. So here’s the honest answer.

I look before I load up. I scan the whole spread first, then fill my plate once. No grazing.

I start with protein and veg. Prawns, chicken skewers, whatever’s there. Then I add the fun stuff.

I don’t stand next to the food. Seriously, this one makes a huge difference. If it’s within arm’s reach, you’ll keep picking.

I alternate drinks with water. Every single time.

And I have the one thing I really want. If it’s the pavlova, I have the pavlova and I enjoy every bite. I just don’t have the pav, the cheesecake and the lamingtons.

[Optional: swap in your own go-to habit or favourite party food here to make this one yours.]

None of these feel like a diet. They’re just small choices that add up.

Coach's Name

Opt-in sequence 3 emails

Subject
Your Party Food and Drink Guide is here
Preview
Ranked food and drinks so you can enjoy the night.
Body
Hey [Client Name],

It’s here! Your Party Food and Drink Guide is ready to go.

<Insert Guide Link>

Inside, you’ll find real party foods and drinks, the stuff you’ll actually see at a Christmas party or BBQ, ranked by colour:

🔴 Red: Save for occasionally
🟠 Orange: Choose mindfully
🟢 Green: Your lower calorie pick

It covers party food, beer, wine and premix, spirits and mixers, and cocktails. Plus a simple game plan for before, during and after an event.

Nothing’s off limits. It’s just there so you know what you’re picking.

Have a flick through and let me know which number surprised you most. I bet it’s the cranberry juice.

Coach's Name
Subject
Got an event coming up? Do this first
Preview
The planner page that takes 5 minutes and saves the night.
Body
Hey [Client Name],

Quick one. Have you checked out the last page of your guide yet?

<Insert Guide Link>

It’s an event planner, and it’s the easiest way to walk into your next party with a plan.

Before your next event, jot down:

- What food and drinks you’re expecting
- Your top 3 priorities for the night
- A couple of swaps you’ll make
- How you want to feel the next morning

For swaps, the guide has heaps of easy ones. Tzatziki instead of French onion dip is less than half the calories. Zero sugar tonic instead of regular. Prawns instead of a second sausage roll.

Then send it through to me so I can help you fine tune it.

Coach's Name
Subject
Let’s plan your December together
Preview
It’s about to get busy. Let’s get ahead of it.
Body
Hey [Client Name],

Look at your calendar for the next 6 weeks. How many events are already on there?

Work party. Friend’s birthday. Christmas Day. Boxing Day. New Year’s. It stacks up fast.

The guide is a great start, but if you want help building a plan around your actual calendar, that’s exactly what I do.

We’ll look at what’s coming up, figure out where you want to enjoy yourself and where you can keep things steady, and set you up to head into January feeling good instead of starting from scratch.

If that sounds helpful, book a time to chat here:

<Insert Booking Link>

No pressure either way. The guide is yours to keep.

Coach's Name

Client wins 1 email

Subject
How my clients got through last Christmas
Preview
Real people, real parties, still made progress.
Heads up: the three wins in red italics are examples only. Swap them for real stories from your own clients before you send, and delete the brackets.
Body
Hey [Client Name],

I wanted to share a few wins from clients who’ve been through the silly season with me.

[Client win 1: e.g. a client who went to multiple Christmas events and still finished December down a kilo or holding steady]

[Client win 2: e.g. a client who used to “start again in January” every year, and this time didn’t need to]

[Client win 3: e.g. a client who felt confident at a work party for the first time, or who enjoyed Christmas Day without the guilt]

None of them skipped the parties. They just went in with a plan.

If you want to be one of these stories this year, grab your guide here:

<Insert Guide Link>

Or if you want help planning your own December, book a time with me:

<Insert Booking Link>

Coach's Name