You just don't know what to do first.
Starting a fitness business is overwhelming when nobody tells you which tasks matter. You need clarity on what to do each day to get clients and build momentum.
Watch this 30-second video to see
How to go from stuck at the start to a business that's growing.
Sound like you?
You're not sure where to start, so you never start at all.
You've collected free advice, templates and courses, and you still don't know which to follow.
You're busy every day, but the clients and the income aren't coming in.
Every program you've looked at felt generic, built for a business much bigger than yours.
You sit there wondering, "What do I do next?"
The problem was never you. Nobody gave you the right tasks in the right order. This checklist is built by consultants who have grown 6 and 7-figure businesses, and it shows you exactly where to start.
Real stories from real coaches
What you get
Daily Checklist
Thursday, 5 October
A done-for-you checklist built by 6 & 7 figure consultants
The tasks that should be happening in your business each week, laid out in the right order built by business experts who have grown 300+ businesses just like yours!
Sell on stories
- 1x hard sell
- 1x soft sell
- 1x personable sell per week
Make sure they are 24 hours apart and you have personality in between. Refer to our "How to sell on stories" call.
How to sell on stories
Call replay in Recordings
Add your own tasks
Your plan and ours, in one list
You always know what to work on
Your strategy comes through as tasks, each with the how attached. The list refreshes on schedule so nothing slips and you can add your own tasks! Add your own tasks and run your whole week from one place.
Thursday, 8 Oct
Your mid-month check-in is due.
Progress check-ins
We check in on how you're tracking to keep you accountable each month. Progress you can see, not just feel.
Frameworks
The Referral Framework
Guides
Video Testimonial Guide
CRM
Notion CRM lead tracker
SOPs
Standard Operational Procedures
Business resources
Frameworks, SOPs, a CRM lead tracker and guides you can pull up whenever you need them.
A month of content,
done-for-you, every month
A client-ready resource to improve your customer experience
October accounts
Your money tasks for the month.
2 of 6 done
Got doubts?
“It’s just recipes and resources”
That's where we started. Today it's a growth tool you use daily to move your business forward. You still get new resources on the first of each month, as a bonus.
“I need personalised accountability and support”
When you're just starting out, the most useful support is knowing what to do each day. Every task comes with the strategy behind it, we check in on your progress, and we re-tailor your checklist every quarter.
Want more? Upgrade to group coaching and bring your questions to live calls.
“I don't need another checklist, I need a strategy”
This is the strategy, broken into daily steps. Every task comes from consultants who have service based businesses, online coaching businesses and gyms.
“It’s a generic checklist”
No. You start with an onboarding activity and a call with us, and your checklist is built around your goals. There are some tasks that are non-negotiables you will share, but do you want to grow or not?
“I already have a checklist”
Is your business actually growing?
Meet your co-pilot
Behind every business that scaled is someone who'd done it before.
Not your average business coach. Ashley Watkin built Forward Moves from the ground up on real results. Her team includes consultants who have run half-million-dollar online coaching businesses and spent 15 years flipping gyms and 7 figure businesses.
Ashley has achieved success only 2.3% of founders have achieved with equity partnerships and has the community and advice to make you successful.
What you get included
An onboarding call
We get to know you and your business first, so what lands on your checklist fits where you're at.
A checklist customised to you
Your next 12 weeks mapped out, so you always know what to do today.
A strategy with every task
Each task comes with the how, so you never have to guess how to execute.
Room for your own tasks
Add yours alongside ours and run your whole week from one place.
Progress check-ins
We check in on you each month to see how you're tracking, so you've got someone keeping you accountable.
New resources on the 1st of every month
Fresh resources land in your portal every month, ready to use.
A re-tailored checklist every quarter
As your business changes, your checklist changes with it.
Simple pricing for momentum
For coaches who are busy but not growing, and want to know exactly what to do each day.
Want live calls and closer support? See our coaching programs
Everything in one place
No more juggling multiple checklists and forgetting what to do.
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Need help with scaling and further accountability?
Check out our coaching programs to support you at a higher level.